Trade for Media
Does your company have media needs? CBA can help!
Turn Problem Inventory into Media.
CBA offers full-service media planning, buying, and research capabilities to clients on a traditional media buying basis. Our senior-level staff has managed the planning and buying for some of the world’s most recognizable brands.
We provide communications planning and executions that are relevant to your brands and business.
Media Planning
Our approach to creating breakthrough media plans begins with a thorough understanding of your business, the mission of your brands, and their positioning in the marketplace.
Our proprietary research databases help us translate brand components into actionable strategies that directly address your business goals.
Our team of media specialists collaborates to develop the optimum communications mix to engage your specific consumers at the most effective touch points during their day.
Media Buying
Our highly-skilled team of media investment professionals activates your media plans with placements that touch consumer targets with impact and precision at the lowest cost possible.
Our experienced and insightful buyers dig deep beyond price to build effective meaningful brand communication extensions into every buy, such as in-media product integrations, events, and custom promotions that engage and motivate consumers well beyond rating points alone.